by April Stroink | Oct 5, 2021 | Blog
At the end of every quarter, I ask members of my Profit Habit group what they are spending their profit account on. Shelly sent a picture of her son, Canon next to a giant skeleton. The look on his face really says it all. Canon loves Hallowe’en. Every October he...
by April Stroink | May 17, 2021 | Blog
For over three years I did not take enough income from my business to sustain my personal lifestyle. Three freakin’ years. And I wasn’t a start-up — we had been in business for over 13 years! My mindset at the time was to plow everything back into the business...
by April Stroink | Apr 28, 2021 | Blog
Business owners have a passion for their product or services. Very few “dig” the finance part of their operations. But all of them realize that running a business means at some point they are going to have to peek under the hood of their operations and learn about the...
by April Stroink | Apr 7, 2021 | Blog
I was just handed the largest income tax bill of my career and I could not be happier about it. What I owe in taxes is my companies greatest KPI (Key Performance Indicator). The number tells me that my business was profitable. Simply put, I made more money than I...
by April Stroink | Sep 25, 2019 | Blog
I have watched Greta Thunberg’s address to the United Nations at least a dozen times. I have watched it alone, with colleagues, my husband and my two teenage daughters. Each time my emotions run the gamut of anger to despair. Anger because Greta is right, we...
by April Stroink | Sep 12, 2019 | Blog
True confession…I have never in my life been so happy for the first day of school. Don’t get me wrong I love summer and the unscheduled time that we get to spend together as a family BUT holey moley . . . when mid-August rolled around this year I was craving the...
